Authentic communication happens when you feel personally involved. When it comes to finding the right words it helps if you understand and believe in what you’re talking about.
Since 2018 | Laura Scheiderer is a project collaborator for sustainability communication. Photo: Simon von Gunten
Laura Scheiderer works on sustainability communications projects for various Polarstern clients. In parallel with this she’s doing a part-time master’s in public and nonprofit management at the Lucerne School of Business.
Milestones in her career: She studied for a bachelor’s in cultural studies and political science at the University of Lucerne, at the same time getting her first editorial experience with Wohnrevue design magazine and managing marketing and communications for a small law office in Lucerne. After graduating she spent a year doing an internship in public affairs in Zürcher Kantonalbank’s communications department. Her social interests include active involvement in the integration team at the Scout and Guide movement in Lucerne, and in the foraus foreign policy think tank.
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